I Love Museums launches

I love museums launched today, a simple and sweet initiative from the National Museum Directors' Council, intended to show local and national governments "how much museums matter by celebrating the public support for our wonderful cultural institutions…" 

The idea brutally is: 
The public visibly share why they love museums. 
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Helps museums argue their corner for funding.  

There are a few simple steps for museum fans to take, such as jotting a few lines on the website to "show your support" (go and do that here!) and following I Love Museums and using #ilovemuseums on social media. Or use the advice on writing to your MP or local council. All easy to do, and interesting to look at what others are saying.

Museums can access a well themed and eye catching set of resources, to use online, and in their venue, such as a ballot box for visitors to add comments to. Again, all easy to use, and no strings attached.

It's a bold idea, since we know that national and local government have very hard choices to make, but museums are increasingly popular (facts and figures here) and they are trying to balance their growing and potential role in society against decreasing funding. Asking museum users to speak up may add another string to the museum funding bow, challenge some preconceptions and perhaps remind people to get up and get into museums.

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