Averagely Helpful Advice

"I've rated this attraction as average, as I have no interest in the subject matter"

erm, thanks? Do you have any interest in if the staff were helpful, toilets clean, venue well presented?

I'm interested if anyone else keeps an eye on their venue on Trip Advisor, Foursquare and other review sites. Trip Advisor seem to have made quite the effort recently to up awareness of their site, offering stickers to show off how highly rated you are. Do you find online review sites useful in gathering feedback and spotting areas for improvement or highlights to pass to specific departments?